The Geometry of Success: Another Excerpt from Chapter 1

by TheStoryLady on December 31, 2008

Table of contents for The Geometry of success Book, Coaching & Speaking

  1. Excerpt from Chapter 1: The Geometry of Success by Ronda Del Boccio
  2. Geometry of Success(TM) Excerpt Chapter 1
  3. The Geometry of Success: Another Excerpt from Chapter 1
Big Boss (C.O.P.S.
Image via Wikipedia

(This is the next excerpt from Chapter 1 of The Geometry of Success, (Roberts & Ross Publishing, 2009).See the series table of contents to read the first excerpt.

Copyright 2008 by Ronda Del Boccio

Dissatisfied with the effect of mentally venting his angst, Sam opened a Word document, set the type to bold and wrote, “What’s the point of living like this?  That wasn’t enough, so he highlighted and underlined it, then, still wishing he could scream, wrote his question again, “What’s the point of living like this?”< ?xml:namespace prefix =”" o />

“You’re asking the wrong question.”

“What did you say?” Sam whirled around in his chair. Had he said that aloud? He felt as if someone had dumped ice water onto his heated internal rant. His heart pounded. Had he screamed aloud, not in his head? Would people pop up like gofers to stare in the direction of his scream?

No. The Big Boss, whom Sam called BB, and a man Sam did not recognize were passing his cube deep in conversation. The man had not been speaking to Sam, but to BB. His heartbeat slowing towards normal, Sam wondered what wrong question Glenn was asking.

Nobody was staring at him, but he hastily closed the document without saving it and got back to work. Life in the office hummed along as usual. He had not made an outburst. As he made his way through the endless pile of forms to be keyed, he could not help but think about the timing of that answer. He had been mentally going through how awful his life was and reliving every discouraging thing about it. When he felt like screaming right into the face of God or life or anyone and asked what the point of living like this was, someone had said he was asking the wrong question.

Was he? If that was somehow a message for him, then what was the right question?

He looked at the pointing finger mouse pointer. I wish someone would point me in the right direction.

Finally, he watched the last two minutes of his workday go by on his computer clock and grabbed his jacket. A glimmer of hope sparked as he remembered the board. Twenty people huddled around the list. Dan turned to Sam, shaking his head. “Sorry, bud, you didn’t make it. Me either. Wanna get a beer?”

Sam’s shoulders slumped. “No, I have to get the kids and get home.”

Now started Phase Two of Life As Usual. Sam picked up the kids and tuned out their chattering and bickering. < ?xml:namespace prefix =”" st1 />Nancy had left a slow cooker of stew for them and a loaf of bread. She would not be home until eight. After the usual fighting over whose turn it was to set and clear the table, Christy did it. They ate dinner. Danny cleared, rinsed and put the dishes in the dishwasher.

“Get your homework done,” Sam told them, as always.

The kids ran up to Nancy when she got home. They had an animated discussion about school and Danny’s basketball practice. Sam felt numb. Once Nancy had talked with them, gone over homework, gotten them bathed and into bed, she turned to Sam and gave him one of those long looks that always made him squirm. “Sam, are you in there?”

_____

Visit the Geometry of Success Site for your Action Guide and audio.

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Twitter: The Quantum Leap Tool

by TheStoryLady on December 23, 2008

What do you do when you’re a small fish in a big pond?  Well, I lead by giving and serving, but there are other ways to quantum leap your way to contact with the “whales” in your niche.

Kenneth Yu did a video about slaying dragons with a flyswatter.  The Story Lady was intrigued! Waht a powerful use of metaphor, and I hadn’t thought of Twitter in quite that way. What fun!

I entered a contest a few weeks ago. The Puppetmaster asked how I would use his Twitter tactics and I told him.

This is what I wrote (as it appears on today’s announcement of the contest winners

The Story Lady:

Hi and thanks so much for teaching me to slay dragons with a fly swatter! LOVE your use of story and metaphor.

TheStoryLady

This is how I am going to use your strategies. I am going to use Twitter as a primary way to reach out to and attract high level joint venture partners to participate in my author’s launches by doing things like sending out promotional emails and hosting a blog tour stop for my book launch clients in The Profitable Author Book Launch Program! http://ProfitableStorytelling.com/

Twitter is a great Quantum Leap tool. Why take the stairs when you can grow wings and fly?

Thanks.
Warmly,
The Story Lady

The Story Lady, I completely agree. When you have a way to grow wings and fly, you definitely don’t want to waste time taking the stairs.

________

I’m a case study now. So now you get to watch how I do. I’m being totally transparent with you , and I’ll update you often. First I invite you to join me on Twitter

Second, I invite you to check out Kenneth Yu’s course, which I am starting as of today. That was my prize. It is a $297 value for $97 as our gift to quantum leap your results.. Get the twitter course now.

Tweet out loud!

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What Will You Accomplish in ‘09?

by TheStoryLady on December 23, 2008

Planting a garlic clove
Image by Ian-S via Flickr

It’s almost the end of the year, and now you’re reflecting on what you have done this year and what you want to do next year.

What affirmations are you speaking into your reality?  Look at your behavior to find out.

I did a strategy session a couple weeks ago with a guy who first talked to me a couple of years ago, when I was just starting out as a mentor.  He was wanting to write a book, but he didn’t want to pay anyone to mentor him really, but he wanted to be a bestselling author, but he didn’t know how to do it himself.

He wanted to pay someone only fir a piece of what he should do - his next step. Then if he liked that, he’d pay for one more step.  That’s like saying you want the harvest but you’ll only turn the soil if you’re guaranteed a certain number of oranges at the end, and you’ll only do one thing at at time.

Last time I checked, life didn’t work like a string of pearls. You can’t say you’ll first water the plant while it’s in the dark and see if you like what happens, then if that works out, you’ll bring it outside (but you think you’re done watering now) and of course that won’t work. You’ll lose the plant.

I’ll tell you what happened with this guy in a minute, but I really want you to take a hard look at your life and– [click to continue…]

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Geometry of Success(TM) Excerpt Chapter 1

by TheStoryLady on December 14, 2008

Table of contents for The Geometry of success Book, Coaching & Speaking

  1. Excerpt from Chapter 1: The Geometry of Success by Ronda Del Boccio
  2. Geometry of Success(TM) Excerpt Chapter 1
  3. The Geometry of Success: Another Excerpt from Chapter 1
IMG_0823
Image by kendrahw via Flickr

What do you do when you feel stuck in a rut or overwhelmed just trying to keep ahead in life?  Sam in The Geometry of Success is in just that space right now. Following you will read the first part of chapter 1. I’ve included the earlier snippets so you can read the first couple of pages straight through.  Naturally, I leave you with Garexpectancy for rthe next piece to be shared.  Enjoy!

 

The Geometry of Success(TM) Excerpt

 

Chapter One

 

< ?xml:namespace prefix =”" o ns =”" “urn:schemas-microsoft-com:office:office” /> :p> (Author’s Note: The book The Geometry of Success introduces a proprietary simple system for finding clarity and focus.)

 

Sam let out a gusty sigh as he pecked away at the computer keys. Only two-forty-five  on another Meaningless Monday. It felt as if he had worked a whole week already and he still had four days and change left to go. There would be Terrible Tuesday, Woeful Wednesday and Threatening Thursday yet to go before Freedom Friday.  His cramped cubicle was one plain cell in a maze of small windowless cells.  The “cube farm” had no bars, but for Sam it was a prison nonetheless.

Sam wanted something more from his life, but he just couldn’t figure out a way to break free of the daily grind. 

A rich and tantalizing aroma broke through his morose thoughts.  His nostrils widened as he smelled the aromatic coffee.  Someone must have gone to the coffee shop.

A mug appeared by his left elbow as if by magic.  He sat up straight, startled into awareness of the world around him.  Only then did he turn to see Kendra smiling and looking down at him.  Her brilliant white smile against her cocoa skin and the colorful African beaded earrings added a sparkle to her boring corporate standard uniform.

“Strong, black and double sweet.”

“Thanks.”

“You looked like you could use something to lift your spirits.”

Sam let out a dry chuckle.  That’s for sure.”

“Hey Sam, if you keep frowning at your computer, your face will get stuck that way.”

He nodded and absently took a sip of the coffee.  He thought he smiled, but his lips only went from frown to neutral.  How did Kendra manage to be so happy? She had the same humdrum job he did. Maybe he should ask her.  “Hey Kendra?”

[click to continue…]

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Google android g1
Image by Dan Patterson via Flickr

The T-Mobile Google Phone demonstrates one of the best uses of storytelling for business I have seen in quite a while.  This is absolutely brilliant use of storytelling.

Good storytelling can truly make or break your business.

I discovered this gem because I am looking into getting a cell phone that will talk to me.  As someone who is mostly blind, I can’t read the screen of a cell phone, so getting one that wil talk to me would be great.

One of the phones that will talk to me does great things but will cost $2500 for the technology plus the monthly cost of service.

Someone told me that the Google Phone has an application that allows me to do all the cool things that you sighties can do.  I am still investigating, but there is a true gem on the T-Mobile page about the G1 (Google phone) that truly caught my eye of the marketer.

This page is where the storytelling begins…

How does the Google Phone incorporate storytelling into its marketing?

[click to continue…]

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Facebook
Image by Daniele Muscetta via Flickr

How can you grow your influence online through social  networks?

I have received a few questions from people like Nan, who wrote:  “I’m on Twitter and Facebook, but I don’t seem to know how to grow meaningful relationships using them.  Is it worth my time to use these services?”

Nan, thanks for your question and for taking the time to write.  I am answering you publically, because a lot of people probably have the very same question you have.

I remember that one person who joined Twitter posted one tweeet saying she just didn’t get this Twitter thing at all.  True - but if she would take a few minutes to watch someone like me and how I use the networks, she would gain a huge advantage.

You cannot be an influencer online without using social networks.  People flat won’t trust you if they do not see you using at least some of the many available networks.

Great, but how can you grow your influence online through social  networks?

[click to continue…]

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Are You A Look At Me Marketer?

by TheStoryLady on December 9, 2008

YouTube Preview Image

“I Wanna Talk About Me by toby Keith is a hilarious song, and don’t we all know people like that?  There are so many marketing lessons tucked into this song, but for today I want you to consider whether you are a look at me marketer or a servant marketer.

Here’s a story from something I saw during the traffic strategies workshop I attended

Image representing Facebook as depicted in Cru...
Image via CrunchBase, source unknown

this weekend.  We were looking at someone’s Facebook page, and she was complaining that she didn’t have people showing interest in the page.

 Remember I’m mostly blind, and GoToWebinar is not very friendly for screen reading programs.  I really couldn’t see the screen very well, but it only took me 2 seconds to realize why people would be turned off by this fan page.  I saw a huge graphic with the woman’s business logo.  No discussions, no wall posts, no pictures, no other favorite pages –

in other words…no evidence of customer focus.  The page was what I call a “Look At Me” marketing page.  It was designed to showcase the expertise of the businesswoman.  It was all about her and nothing about the people who had benefited from her work.  I could tell this by being able to see more or less the outline of what she had written there.

This is very much “old school” marketing, and it is how people are still to this day taught to reach out to people.  You bullhorn your benefits and blast your marketing message out, and it’s very much a one-way blast.  There is no interaction. No communication from the customer, and indeed no focus on the customer experience.

Now think of a platform like Facebook, which is a social network.  Think about why people come to a social network.  They come to interact.  They come to connect. They come to find solutions to their problems, but they don’t want yuuo to be like the woman in the video who can’t stop talking about herself for 2 seconds.  They don’t want to be sold on anything. They want you to serve them and they want to get to know you and decide whether or not they want to open up their wallet and share its contents with you.

Here’s another story.  I used to belong to a writing critique group for fiction writers.  There was a guy named Richard who came in only every so often.  The first time I met him was after I’d been attending for about 10 weeks without ever seeing him.  He sauntered in, tossed a copy of a short story to everyone, sat adown and made an announcement.  “This is going to be published,” he told us all.

Turns out that Richard would come every so often to the group.  He NEVER wanted to read anyone else’s stories and critique them, which was the whole point of the group.  He never watned to help anyone else out. He just wanted to come puke out his stuff, crow about how great he was, and leave.

That’s just like the Facebook page which is all about the business but not about the benefits.  It’s like saying, “My product is so great. You’ll love it. It does this and it does that and it’s so beautiful and shiny and well made…”

And you are jlike that guy in the song, “I wanna talk about ME!”  You want to know whether any business or person yuo come across is sufficiently interesting and relevant for you to generously give of your attention and perhaps even your wallet.

So are you a look at me marketer?

[click to continue…]

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Why Is Extravagant Giving So Powerful for Your Business?

by TheStoryLady on December 8, 2008

Why is extravagant giving so powerful for your business?

Maybe you think I’m talking about giving a big ticket gift to all your customers, but I’m not. 

I have been participating in a  traffic strategies class.  Today I met (by phone) one of the people who said to me, “I’m on your list.”

I told him, “No, you’re not on my list…You’re in my community.  Thank you.  I am glad I am interesting and relevant enough for you to reward me with your attention.”

Several times during the class, I found myself being simultaneously frustrated and sad - so sad that I cried at the end of the class.  Why?

I felt a deep ache in my soul, because I know what it is to be a mentor and realize that my students are receiving the whipped cream and missing out on the meal.

I cried because I felt that so many of the students were fundamentally missing the whole point of why Gina Gaudio Graves does business the way she does and why I do business the way I do as well.  Here’s what happened.

At the end of the class, Gina asked people to share what their biggest take-away was from the class.  Students extoled the way Gina over-delivers and gives so much more real value in teaching and resources than she asks.  The class is indeed worth far more than I invested.

But I know that a number of the participants weren’t getting it.  They didn’t understand the lesson.  Feeling grateful for Gina’s abundant giving was the dessert, not the meal.

Yes, realizing the value and feeling grateful is a  necessary and wonderful start, but it is like the aforementioned dessert.  The lesson goes far beyond showing gratitude for the value of the education and resources. 

I truly believe that giving is one of the most powerful business principles, and I know that Bob Burg and John David Mann, authors of The Go Giver, would agree.  And giving is not a quid pro quo proposition either.  I cannot and do not expect that if I give to you, then you will give back.  That takes the power out of giving and makes it false.

Why is extravagant giving so powerful for your business? [click to continue…]

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Is Storytelling Essential for Business Success?

by TheStoryLady on December 6, 2008

Small Businesses 1
Image by Angela Radulescu via Flickr

Why should you, as a small business owner, care about storytelling…or in other words…

Is storytelling essential for business success?  Not everyone agrees.

Jim owns a hardware store.  “I got no use for stories,” he said.  “Business is about profits, not telling stories.”

Sure, every business needs to be profitable.  But the focus is important.  I needed a good story.

Well, I am a total idiot when it comes to tools, but I know my way around a story, and I know that even a hardware store owner like Jim would improve his relationships with his customers by incorporating the power of storytelling for business.

So I looked for a big ticket item.  And - now remember I told you I’m a tool idiot - there was this big huge saw.  This is how I taught a crusty old hardware store owner about the power of storytelling [click to continue…]

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Launching Books in January are these authors. 

Bloggers and show hosts desiring publicity and great content from an expert author will want to host a blog tour stop for one of these authors. Visit the Global Book Tour Page for details.

_________________

 Bob Beck, author of Winning in the 5th Quarter: Apply the Secrets of Football to Your Life-Strategy Playbook

 and

 Dr. Patricia Ross and Scott Armstrong, authors of The Best Affirmations Handbook

Find out how these life-changing authors can serve you and your people

:

[click to continue…]

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