Do You Think about How to Tell a Story that Prospers People? What Do the Stories You Tell Really Mean? Part 2
June 28, 2009 by Ronda Del Boccio, The Story Lady
Filed under Storytelling, Video Storytelling
Do you think before you forward an email? Does it occur to you to look at the story being perpetuated in the virtual missive? Or do you just toss any old message around.
I love to share strategies for how to tell a story that magnetizes all the right people to you.
I love my friend Donna. I truly do. However, my friend drives me NUTS with her “God mails” and prayer chains. I believe in the power of minds and hearts united, but I simply don’t have the bandwidth for those “don’t break the prayer chain or you’re a horrid excuse for a human being” messages.
Yet every once in a while, I get an email that captures my attention. One in particular stopped me in my tracks because of the view of blindness it portrayed.
I’m sure the original sender simply chuckled about the marketing message. What about you?
When you think of how to tell a story, what do you think of this tale of the blind man.
Watch this…–>
Let the Blind Mentor (AKA The Story Lady – ME) bring you up right.
First, please understand that my intent is not to criticize you. Rather, my intent is to show you the power of the stories you repeat in any format. If I have caused you to pause and ignite a few brain cells, then I have served you well.
So here are some things you can do when you consider whether a story is worth repeating (or forwarding).
1. Consider whether your message is right for the intended receiver. For example, I’ve told my friend Donna that I delete all those spammy forwards more than once. The next step could be that I block her emails entirely. I do not wish to do this, but on the other hand, me having to touch them long enough to delete is a waste of my time. I love hearing from her personally. So I don’t want to miss a real message.
Think about whether your message is a good fit for the reader. In business, this concept is called message to market match. I wouldn’t try selling heaters to anyone who’s living through the US heat wave right now. Thinking about a heater makes me sweat! However, in the cold of winter, I might like to know about something to warm me. That is an example of message to market to MOMENT match. Not only the right message to the one who wants to receive it – but at the time when they’re ready to receive it.
2. When you hear/receive a story, take a moment to consider its meaning. Are you perpetuating a bad image by sharing the tale? Are you degrading or uplifting when you share the story?
Resource
It’s simple and fun to discover how to tell a story that is truly magnetic. Register using the form in the upper right corner for your free storytelling class, because it will shape the way you think about your business, your communications, and your life.
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Ronda Del Boccio is a transformational speaker, mentor and author known globally as The Story Lady because she teaches authors, entrepreneurs and business owners to easily connect with your ideal customers and contacts through the power of your story.
She is the author of numerous stories, poems, and articles, as well as her books I’ll Push You Steer, and other upcoming books.
Discover how to explode profits, prospects and prime media opoprtuntiies with her latest book is the Instant Credibility system, which teaches any business owner, entrepreneur, coach, speaker or writer to craft a lead-generating book that grows your business.

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